Many of our career sellers use their registered business names (example: Briefcase Coach or Career Impressions) when creating their accounts because they ultimately want to use the Job Search Secret Weapon platform to introduce job seekers to their brand and drive future private clients.
Alternatively, we have some sellers who do not have their own coaching practice and are using JSS to supplement their full-time recruiting or university career center job. These individuals may want to use their name or create a nickname based on their expertise (example: IvyLeagueCareerCoach or FormerAmazonRecruiter).